Email Marketing Executive

Pune

An ideal candidate should have handled daily email marketing campaigns for multiple clients with different complexities using tools. Analyse key performance indicators such as opens, clicks, and engagement trends to make recommendations for optimization. Work on custom opt-in landing pages to create a successful click through rate.

Establish all internal processes for end-to-end email marketing campaigns
Creating email marketing campaigns to promote a product or service.
Have good knowledge on email marketing tools.
Lead Generation through bulk/mass emailing.
Familiar with various email marketing tracking mechanism to report success and failure of the campaigns.
Create landing pages for certain lead magnets.
Understand the analytical report like open rate and click rate.
Optimum utilization of resources like; data, ESP etc.
Basic MS Office Knowledge.