With highly configurable notifications that enable them to keep an eye on important KPIs and take prompt, strategic action adjusts new solution makes sure that app marketers never miss a beat.
Businesses are under more pressure than ever to maximize marketing efficiencies, so mobile marketing analytics platform Adjust today unveiled Pulse, a monitoring and alerting solution that gives marketers the crucial insights they need to know when to optimize the performance of their mobile campaigns. With Pulse, marketers can quickly build highly personalized notifications and cut through the clutter of pointless updates to concentrate on what is really important.
The sheer amount of data available and the constant stream of updates mobile marketers have to wade through can be overwhelming when running multiple campaigns simultaneously. It’s easy to miss essential updates amidst all the noise,” said Katie Madding, Chief Product Officer at Adjust. “Pulse is a direct result of our ongoing dialogue with our customers who want freedom and flexibility to focus on what matters. Pulse is an intuitive, automated solution that gives them the power to do more with less.
With Pulse, marketers can:
- Monitor the data that important to them, including installations, retention, and ad expenditure, to assist more efficiently manage budgets and campaign performance.
- Configure the Slack or email notifications that go out to them and their teams.
- Use tools like built-in previews that are based on past data to optimize alerts right now.
- Set alerts for several applications to simplify setup and provide more complete information.
“Pulse is exactly the kind of solution the industry needs,” said Nicolas Rodriguez, Analytics Manager at Voodoo. “Being alerted quickly and efficiently in the right areas is essential to manage your budget and campaign optimization efforts.”
The newest tool from Adjust, Pulse, helps marketers operate more effectively, quickly, and autonomously. Datascape, a sophisticated analytics platform that Adjusts introduced in 2022, gives app marketers time-saving data reporting, visualization, and analysis features across all data sources in one location. Adjust will keep releasing cutting-edge products in 2023 to support marketers in measuring, streamlining, and scaling their app growth.
