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ITEX leads the market with innovative Renter experience


Published by: Coleda Bureau

Innovative developer ITEX Group, LLC (ITEX) is helping customers find new homes faster and easier than ever by leveraging innovative AI that enables renters to quickly find and qualify for apartments while renting repetitive and time-consuming personnel requirements are eliminated. The new digital agent saved the company almost 2,000 hours of work and increased appointment volume by almost 500.
By launching a bespoke BetterBot chat integration for prospective renters, ITEX has enabled hundreds of additional applicants to view properties each month while eliminating menial work and repetitive staffing tasks. The cross-platform digital agent answers potential tenants' questions, offers virtual tours, schedules appointments and manages/nurtures inquiries 24/7.
“This is an exciting new offering for ITEX and our customers,” said ITEX CEO Chris Akbari, “We place a strong emphasis on innovation that improves the resident experience and working with BetterBot has a number of benefits for applicants, employees and end result achieved. "
ITEX saves an average of 38 hours per object every month with BetterBot. The digital agent facilitated 5,407 conversations and answered 5,777 questions, resulting in 475 additional appointments at 49 ITEX facilities in August alone.
"Working with ITEX has been a unique collaborative experience," said Robert Turnbull, COO and co-founder of BetterBot. “They inspired us to update our product in a way that benefits them and the industry at large. Her team is constantly finding new ways to market their products through technology. By automating, ITEX has proven that you can provide a tailored experience while saving valuable time and money. Overall, they make a huge difference in multi-family marketing as we know it today."
With a mix of affordable and conventional communities, ITEX needed a solution that would answer potential tenants' questions, wherever and whenever they wanted. The bespoke BetterBot digital agent now manages menial tasks, questions and conversations with clients, giving ITEX's leasing team more time and flexibility to focus on current and future residents.
“This is just the beginning for our customers and team members,” says Akbari. "There's so much more in store."

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